Social Media Marketing 101
Build your brand on social platforms
What you'll learn: Social Media Marketing 101 — a 30-minute sales and marketing course on Sonder.courses.
Recent studies report that over 70% of Americans—and billions of people worldwide—actively use social media. Popular platforms like Facebook, YouTube, Instagram, X (formerly Twitter), Pinterest, and LinkedIn have transformed the way brands interact with their audience. Understanding the landscape and how to thrive in it is no longer optional for businesses—it’s a necessary part of doing business in the digital age. This course can help. This is the first in a two-part series. In part one, you’ll review social media marketing terms, tools, and other basics. The second course, Social Media Marketing 201, takes you deeper into strategy, engagement, and metrics to measure your success.

What you'll explore
- A focused, beautifully crafted lesson — 30 minutes or less
- One illuminating idea explored from multiple angles
- Works on any device — phone, tablet, or desktop
- Part of the full Sonder library of 200+ courses
- All courses are taught in English
- Certificate of Completion included with every course
How to access
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